St. Mor Benedict's Perimeter branding

Our goal is to create visual concepts that are attractive, non-divisive, yet thought-provoking – all within the framework of Benedictine values.
In terms of color and form, we draw from the Christian cultural context, while the content conveys messages aligned with religious values.

The challenge is to develop a fresh visual identity that speaks to younger audiences while building on traditional visual elements. The aim is to create a system into which the school, the shop, and other institutions can later be integrated seamlessly – forming a unified and high-quality brand.

Photo-based, transformed content consumption habits pose new challenges but also open up new opportunities – and we take these into account when shaping a consistent communication style.